For those who don't know what fantasy sports is, it is basically games based off of real sports where the results of a real game translates into points based on a scale created by those in charge of the fantasy sport. Users draft dream teams that consists of their favorite players and then are pitted against each other in hopes that their players scores more points than the other user's team.
ESPN.com and other sports news outlets all have journalists that they use to cover this type of game. These journalists provide users tips on who to draft and what the users can expect to gain from the player they select in terms of how many points that player will get and so on.
ESPN also has their provide a place for users to play fantasy sports for free on their website so that users can get the best of both worlds (Real sports coverage and coverage for their fantasy games.)
To take it a step further, they also air funny and entertaining commercials that promotes fantasy sports and tries to get more users involved. Here is one of the funniest ones I've found on YouTube:
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